Master of Management (Marketing)

2 years full-time, Parkville — Domestic and International students. CRICOS code: 064503C

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Course Description

This program provides foundational business training and specialist training in marketing.

You will have the opportunity to develop your skills and understanding in a range of areas including:

  • marketing strategy
  • consumer behaviour 
  • relationship marketing
  • branding
  • international marketing

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Besides lectures and classroom-based tutorials, you will also take part in:

Part-time study options available for domestic students. 

Ranked #14 globally for Business and Management

QS World University Rankings by Subject 2018


This program is ideal for students holding undergraduate degrees in areas outside of commerce whose goal may be to assume a managerial position in the marketing and communications field. The program is also suited to commerce students who wish to add marketing to their portfolio.

If you have previously studied Marketing at undergraduate level you may be better suited to our Master of Commerce (Marketing) program. 

Job outlook: Advertising and Marketing Professionals are in demand with growth in the sector expected to increase by over 20%

(, 2014-2019)

Where will it take me?

Kenneth Lew
Kenneth Lew, Graduated: 2013, SEM Campaign Analyst at Found Digital
Alyssa Ramage
Alyssa Ramage, Graduated: 2013, Assistant Brand Manager at L’Oreal, Australia

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Next : See what subjects you’ll be studying

Application Deadlines

Start Year (February) entry: 31 October

Mid Year (July) entry: 30 April 

 Course code: MC-MGMTMKT

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